Who We Are

Soulful Spaces,
Designed for you

At our core, we believe in creating personal experiences and spaces that resonate with you. We understand that your home or workspace is an extension of your personality, a reflection of your values, and a sanctuary where you find comfort and inspiration. We design to transform spaces beyond aesthetics and functionality to create places for you; that evoke emotions, tell stories, and enhance your overall well-being.

Our Philosophy

Our approach is rooted in understanding your unique needs, aspirations, and lifestyle to deliver tailor-made designs that truly speak to you. We carefully study the spaces to create functional spaces and select materials, colors, textures, and furnishings that resonate with you and contribute to the overall ambiance. ensuring that every element of the design aligns with your vision.

Our team of skilled creatives combines their expertise with a deep understanding of art, culture, and psychology to create spaces that have depth and meaning. Through collaboration and transparency, we create havens for you to emerge in your best self.


We create spaces that truly reflect your unique personality, culture and values. Our creative designs are about capturing the essence of who you are and where you come from.


Our designs seamlessly blend beauty with practicality, creating spaces that not only look stunning but also serve their intended purpose.


Our designs stand the test of time. Our goal is to create soulful spaces that remain relevant and timeless.

Detail Oriented

From the selection of materials to the placement of furniture, we meticulously consider every aspect of quality and design process to ensure a harmonious space.


Our Founders

Racha Issam Fadda
Co-Founder/Chief Design Officer

One of Racha’s oldest memories of design goes back to her childhood; as a young girl, her parents encouraged her curiosity and encouraged her to wander around their family house, rearranging furniture and accentuating coffee tables. She was still very young when she was trusted with choosing the main wallpaper for the living room, and she chose a multi-patterned visual depicting an African lady whose smile still resonates with her soul today, reflecting a continuous search for a world rich with diversity and culture.

Racha’s cultural journey thrived during her childhood travels, as she wandered the cobbled streets of old towns, climbed stairs of historic buildings and engaged with artworks in museums. Her family always chose to stay in traditional guest houses in residential districts to truly taste, smell and feel each city, town and country they visited. As a curious little girl, she fell in love with the cultural heritage of all these different lands, which helped fuel her passion for design and architecture.

Racha studied Political Science and Public Administration at the American University of Beirut; during that period she got immersed in cultural studies. Later, she decided to connect her passion for culture and civilizations with her passion for design and architecture; she pursued The Inchbald Certificate of Interior Design and Decoration in London.

Racha has worked for over 8 years with the most talented designers on residential and commercial projects in Jeddah. She learned about the market for fabrics, wallpaper and furniture in Saudi Arabia, while continuing to explore exhibitions in design cities such as Milan, New York and Los Angeles. She then got the chance to establish Kultural Studio, an interior design agency, where she integrated the cultural journeys of clients to provide better living experiences. Today, she has partnered up with a dear friend who is also passionate about design, and they have come together to create ZIRA

Founder of Taurus Ventures, a human centered venture builder which brings disruptive ideas to life; ideas that are simple yet big enough for the world to fall in love with.

With 26 years of design thinking experience, Ziad always looks at the big idea, the big picture and always keeps the objective clear and in focus by simplifying it and keeping the perspective simple, practical and purposeful.

Growing up, Ziad’s life was filled with experiences that taught him that life is too real to be addressed ideologically; he believes people are in need of simplicity and common sense, an approach through understanding that no one can argue with, one that aims to remind people of the big picture.

That understanding helped Ziad as he started his first entrepreneurial venture in the world of digital signage, Spotmedia. Within 3 years of operation, Spotmedia became the leading digital signage company in the MENA region with offices in Saudi Arabia and the UAE.

Continuing on the path of being an entrepreneur, Ziad co-founded several ventures in the areas of technology & innovation including Miqlaa, an innovation-focused company for building entrepreneurship accelerators, incubators and programs that feed into creating the new economy.

Today, the Taurus Ventures’ ecosystem of companies range from design consultancy, eCommerce, and F&B to social media technology, streaming platforms, interior/furniture design, and real estate development & prop-tech.

Ziad Jarrar

Our Team

Val Mactal
Technical Designer
Farah al Zaben
Relationship Manager
Ali Hashmi
Product/Architectural Designer


We are dedicated to crafting personalized experiences and designs that go beyond aesthetics and functionality.

Interior Design

Our interior design services are tailored to meet the unique needs and preferences of each client. We offer a comprehensive range of services, from initial concept development to final installation and styling.

Product Design

Our Product design department works to elevate and upgrade the aesthetic richness to any space, whether we are designing furniture or home accessories. Our designs are custom-made, unique and functional that add value to any space.

Interior Solutions

Our Interior Solution department offers a variety of services to improve living spaces. We specialize in home storage solutions, creating customized options for organization. We also provide home office planning, interior and exterior landscaping, artwork curation, exhibition design, and classroom interior design. Our goal is to create functional and personalized spaces.

OUR projects

Where Design Meets Function

With our adventures in interior design, we look forward to our cultural journeys intertwining and the opportunity to collaborate to create better living experiences, just as we have done for many other projects.

Hayy Jameel

We aimed to create a modern and open space office that promotes productivity, collaboration, and employee well-being through the use of light wood ...

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Historic Jeddah

The historic Jeddah project combined the designs of the urban, interior, and exterior of the old town as part of the Jeddah summer season. This was part of ...

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S Studio

This office layout is designed to have an open floor plan, allowing for seamless collaboration among team members. The use of light wood materials ...

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Contact US
Jana Heights Building
3rd Floor, Office Number 304
King Abdulaziz Branch Rd,
Al Basateen, Jeddah 23719, Saudi Arabia
Let’s Talk About Your Project
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